Friday, January 15, 2016

Turn your good morning into a Gold Morning

'An early bird catches the worm'.
'Early to bed, early to rise
Makes the man
Healthy, wealthy and wise'

What's interesting about these two proverbs is that they both advocate the fruitful benefits of rising early every day. Though I am not a staunch advocate of this principle, I am a believer that waking early does get things done and is beneficial in the long run.

There are many who get up early and go to the gym to elevate their body fitness levels. In addition to them, there are even those who do yoga or go for a walk or meditate are firm advocates of the proverb 'In a healthy body nestles a healthy mind'.

However, I feel the most important thing that I wake up to every morning is the thought.
Yes, one thought can make your day or break it.

So I strive to keep my thoughts positive and free from any frustration as that one thought can snowball into a dozen more unpleasant thoughts that can ruin one's day.
And who likes to ruin their day? Nobody does.

That is my simple mantra on turning my good mornings into gold mornings.
And with that clean, positive thought is the need to add a touch of gold to our daily morning ritual - oral care.






#Colgate360GoldMornings is the bling you need to charge your day, along with that positive thought.

So while getting the best in 360 degree oral care from the new Colgate 360 Charcoal Gold Toothbrush, from the best oral care experts in the world - Colgate Palmolive - add the Midas' touch to your morning ritual.

As they rightly say, well begun is half done! :)

Sunday, January 10, 2016

#SpreadtheVibe by serving kind helpings


In a day and age where nursing homes and old age homes have become the unwritten norm to voluntarily or involuntarily send one's aging parents to, there are still quite many senior citizens who are comfortable living on their own, with meagre means and demands.

But undeniably, they are either in a pitiless state, ignored or are dependent on other's mercy for the simplest of chores, be it making a telephone call. But what's more important is that they need one's companionship more than any materialistic demands.

Mark D'Souza serving kind helpings to one of his seniors.
PC: dontgiveupworld.com 
And that's exactly the void Mark DSouza hoped to fill.

I read about his deeds of kindness in Mumbai Mirror's Heroes where he was one of the nominees to be considered as one of the winners. He might not have won, but his deeds are so selfless and touching that he is the not hero, but superhero to me.

This man is not just another elderly man. In fact, he says "When you grow old yourself, only then can you understand the difficulties that come with it"
.
After his parents passed away, Mark wanted to do something for senior citizens like him. And so backed by his wife (who gave him her savings of Rs 5000 to get started) he started cooking full day meals for elders who can't cook or fend for themselves for sustenance.
He cooks and serves simple meals to the elderly, with less oil and spices that is served with a generous dollop of love - one that not only feeds the stomach, but feeds the soul. And he does this at no charge whatsoever!

All by himself, he does not have any strong backing but does it purely out of his own choice and the goodness of his heart. He was simply spurred by the thought of helping those who cannot help themselves. The same philanthropic thought that occurs to us upon reading or hearing a situation of distress, was the same thought that provoked Mark to take action and reach out to those needing aid.

He is called Guardian Angel by all of the 30 odd seniors he serves food daily, come hell or high water. And what does Mark receive in return, the smiles of their content faces knowing that they will be sleeping on a full stomach.

What inspires me about Mark's story, is that he may not one who is affluent by wealth or powerful by stature, but his simple and thoughtful act of kindness to those helpless, unrelated to him and with no ulterior or underlying motive is truly heroic. There may be many who would throw wads of cash to self run NGOs and wear t-shirts that signify 'blatant show-off' of so-called philanthropy, but there is nothing more heart rendering than an act of kindness that is selfless and soul touching.

This is one such positive story that tells us that the world is not so bad after all. It has angels like Mark. Such and more positive stories of change are showcased on Youth Ki Awaaz.

And so inspired by this story and this chance given to me by IndiBlogger and Youth ki Awaaz's #SpreadTheVibe campaign, I appeal to my readers to share such wonderful superhero stories with me that will be published periodically on my blog: Survival of the Optimist under #100StoriesOfOptimism

#100StoriesofOptimism Project is my pet project endeavor to showcase stories that promote hope and optimism when there are many people who think the outlook of this world is very bleak.
Through 100 stories, I am to touch many lives and inspire them, just how Mark inspired me, to instill the faith that there is good in this world after all!



Thursday, December 31, 2015

And the Award goes to....

Another year. Another quagmire of headlines that ruled the roost. Keeping in line with tradition, it is time for me to announce the most deserving of the year!

P.S. These awards cannot be returned! :P



Gkam's Award Ceremony 2015



And the winners are....

*DRUMROLL*


#thedress - Colorblind Award


Arvind Kejriwal - Clean 'Sweep' Award 

PC: followtheeatenpath.wordpress.com
Indian Cows - Why should 'Gais' have all the fun Award

Twisted it is - Img Souce: beingindian
Indrani Mukherjea - 21st century Draupadi Award


Lenskart & American Swan- Make Hay While the sun shines Award


Late Dr. APJ Abdul Kalam - The Invincible Indian Award 


Radha on the dance floor,
Radha like to par-tay...
Img source: mtvindia.com
Radhe Maa - Bol Radha Bol Award


White and gold ? Or blue and black? Ask around. pic.twitter.com/qBLMNDVHh7
Hrithik Roshan - Better late than never Award


Source: timesofweb.com
Nestle Maggi - In a soup Award

Image source: indiatvnews.com
Aamir Khan & Kiran Rao - Saare jahan se accha Award

Source: indianexpress.com
Chennai - The SOS Award

Who's laughing now? Source: scoopwhoop.com
The MahaBattle of Buxar Bihar Award - Shared between Lalu Prasad and Nitish Kumar

The Black Buck did it! Image Source: zeenews.india.com
Salman Khan - Biggest Indian release ever Award


Image source: http://www.thetoc.gr/
Charlie Sheen - Two and a half  Three (dreaded) letters Award

Image source: nextbigwhat.com
Facebook - Let's be friends with Ignorant India Award

Tune Mark ke saath selfie nahi liya? Image source: indianexpress.com
Chai pe bulaya hai Award and ButFirstLetMeTakeAAcchaSelfie Award- Indian PM Narendra Modi


or because Baahubali sent him Candy Crush requests!? Img Source: BollywoodLife.com
Katappa - Question of the year Award



That's All Folks!
Wishing all a very Happy New Year 2016!



This post is in complete jest and would appreciate the reader would take it lightheartedly and not otherwise.

Hurr Hurr Hurr!!! - The BNLF Fever

It has been two months since BNLF and I can't stop reminiscing those two days. (Pardon the waaaaaaay delayed post, just couldn't finish it. But hey better late than never no?)

Blog Now Live Forever being the anthem and the spirit of the meet hosted by the pioneering of Indian Bloggers' Community - Indiblogger.in and the very energetic and charged bloggers from far and wide.
The two day meet - 31st October and 1st November 2015 - held at The Lalit hotel in Mumbai, was nothing short of a revelation.

October 31, 2015
Standing in queue waiting to enter flight BNLF.

Within minutes amidst the buzz of conversations online and offline among bloggers, BNLF hashtag had started to trend on Twitter! Kickstart to the morning.



The IndiBand Blunder In the Code set the stage on fire while belting out some solid all time hits to rouse each of the 600+ bloggers at the venue.



Enter Mrs Funnybong - Purba Ray
The show began with Purba Ray taking the stage introduced by her close blogger buddy Vinita Bahl aka BlogwatiG. Draped in a sari, she started out by talking on how she should've stuck to wearing leather pants. The hilarity ensued when she spoke on the beef debacle by commenting 'Why should gaais (cows) have all the fun?'



To be very frank I had not heard of her name nor her blog before knowing that she'll be delivering the keynote at the BNLF. But I truly found her to be as a-musing as her blog.

Next up was Arnab Ray - the great bong
Again I was not aware that Arnab Ray was the chief architect behind the Mithun Madness even though I follow his +greatbong tweets on twitter. Pardon my ignorance!

Arnab delivered his keynote on the aspect of creative writing and shared his journey from owning a undiscovered blog to one of the most read blogsposts on the internet. Also having written multiple books. All thanks to his Prabhuji.



This was followed by a quick tea break.

Next up was Christoph Trappe for his keynote on the importance of Authentic Storytelling for bloggers and businesses.



His keynote was a precursor to his training the next day on Authentic Storytelling. What I especially liked apart from his keynote, was him acknowledging almost every tweet about him or addressed to him. Very few top influencers do that.


Anshul Tiwari was next up on-stage and I heaved a sigh of relief that I had witnessed him at Indiblogger & BigRock's WordUp meet back in 2014 and was known to me. I was yet again thoroughly mesmerized by his talk where his movement Youth Ki Awaaz was a living example on the power of blogging. Public Opinion is indeed the next superpower - his talk resonated with the audiences views. Anshul also shared a surprising fact that YKA did not do advertising, but yet is sustaining throughout the years.

Lunch followed with passable desserts (the food blogger in me could not resist from commenting on the food).
But the true dessert was Kanan Gill :)
Again I felt like I've been living under a rock all this while since I had no idea who he was, only did the welcome screams grow louder (and asking my neighbour) is when I realized that he's a popular YouTube star.
So this funny guy who was out to deliver his keynote on content in videos ended up with his journey on how he ended up making really really funny videos by discovering his passion. He illustrated his journey through a series of his actual diary entries! His talk was a laugh riot!





Jeff Bullas, the leading content marketer from down under.


The session by Preeti Shenoy on her journey from a blogger to a best-selling author was perhaps a dream come true for most bloggers who want to become a rockstar author.

The last and definitely not the least session was of Bruce "The Air Raid Siren" Dickinson. The much much awaited session for Iron Maiden fans. Now, frankly I'm not a Maiden fan - I've heard a couple of songs and all - and nor do I follow his pursuits. So my enthusiasm was understandably dim.

But post his session, I realised that the man is pure genius. Simple and effective strategy: 0 + 0 = 1 
That was his magic, behind being an entrepreneur, to a pilot and a brewer. All in one!





Bruce Dickinson with his 'Smartphone' - Keeping it simple.
 


Explaining how the idea of a beer came about.





November 1, 2015

Day 2 of the BNLF ushered in a new learning experience for me. We had two in-depth training workshops by Christoph Trappe and then by Jeff Bullas.

 Chirstoph started with his breakout training on Six Steps to Stop Traditional Marketing and Start Authentic Blogging.
Christoph Trappe at his Authentic Blogging workshop
 After which was lunch. We were also treated to a MasterClass on Gourmet Italian cuisine. Check out the post here.

And after that was Jeff Bullas' training on 7 steps to Blogging Mastery.

Jeff Bullas at his training session
  On attending both sessions, we were promised to be certified from the newly to-be-launched IndiBlogger's Blogging Academy - WeBlog Academy!
The IB core team that made #BNLF happen

After all of that, 2 months on I can still recall the finer aspects of BNLF. It was indeed an enriching experience and hope to put in the inputs into my blogging and overall life goals.

Thank you IndiBlogger!




Tuesday, December 22, 2015

What do kids want? | The Flipkart Lil' Stars Launch


We know what men want, thanks to all those websites. We know what women want; there's a movie dedicated to it. What about kids? Do we know what kids want? Nope, not even parents.

Especially if one has to shop for them. Having to find a toy for my almost two year old daughter is becoming increasingly difficult as the day passes. Thanks to all of the cousins, neighbours, the newspaper print ads, the advertisements on TV, the vibrantly decorated window displays of the stores in the mall I am even more confused what and when to shop for my daughter. Had she be going to school by now, her school friends and classmates would've been added to the mix. Moreover, the more digitally savvy kids these days are the more are the demands. These are the source of all the There will be more and more such sources of influencers, and these influencers will sway your child's mindset and in turn your purchasing decision.

In my opinion, here is a list of the key trends/factors that influence parents like me while shopping for kids:

Convenience - Shopping online saves you from the traffic, the endless rickshaw flagging, the parking woes, the sale rush and the limited payment options. Just sit back, relax with a mug of tea, click, click, scroll, add to cart, add address, payment, and wait for delivery.

Try and Buy /Return Policy - Some e-commerce retailers let you try the merchandise on the time of delivery and only pay for it, if it meets the requirements. Even if it happens that you did not like the fit/ colour or the product was not up to the mark, you can return it within the stipulated time frame.

Pre-ordering: Sometimes getting your hands on the latest merchandise before the rest adds to the glee of shopping. This feature is not seen on offline stores.

Discounts: Sorting products in any category according to their level of discounts or price is great for those on a budget yet want to shop online.

Reviews: Product reviews really really help in making the purchasing decision a more informed one. Especially, reviews which are by certified buyers help you sift the wheat from the chaff.

Gift Vouchers: Thanks to the paucity of time and resources, more and more employers like to gift e-GVs (Electronic Gift Vouchers) to their employees for various occasions.

Granted with double income backed parents with less time on their hands to shop offline, online retailers happily indulging their child(ren) with the latest in apparel, toys, books and more.

Interestingly, India's leading e-commerce brand Flipkart.com had published an article on the 5 e-commerce trends to watch out for in 2015. As we come to the end of 2015, we can see the success of most of the predicted trends especially Mobile Commerce flourishing with the likes of Flipkart's Big App Shopping days. Which is currently running from December 21-23, 2015 exclusively on Flipkart's app.

PC: Indiblogger.in

Flipkart in association with IndiBlogger hosted a meet for bloggers to announce and launch the Flipkart Lil' Stars - with a keen focus on cracking what the kids want.

And trust Flipkart to know running a kid's store is no child's play! Take a look at this FlipTrends 2015 info-graphic that depicts the top selling brands, top searched kid's products and the top selling toys on Flipkart.

Top toy brands on Flipkart
PC: Flipkart.com

What's more according to Technopack's report:
Mechanical puzzles such as the Shengshou Mirror Cube and Rubik's Cube were among the top five toys sold in 2015 on the online platform. Helicopters and remote-control driven cars are other favourites. Categories related to children and young mothers are the fastest-growing categories in India at present, according to Arvind Singhal, chairman of Technopak.
So on 19th of December, I was one of the bloggers invited to witness the launch of Flipkart Lil' Stars at popular resto-pub Blue Frog, Lower Parel. Revisiting this place after a year, brought back fun memories of the last IndiMeet held.

The meet started with veteran blogger Kalpana Behara taking the stage to talk about her journey as a blogger and how on becoming a mother changed her blogging style. She also spoke about how a blogger struggles at times to write.


After which we had representatives from leading kids brands Disney, Mattel, Chhota Bheem and Flipkart join for an open discussion on what influences parents' decision while shopping online for their kids. And the same points as mentioned above cropped up in the discussion.


Next up the IndiBand 'Blunder in the Code' enthralled us with unplugged version of some hit songs.

After that, we were engaged to a fun session of Ad-Mad, where we had to create an advertisement presentation on showcasing Flipkart's new kids section by featuring certain products.


Here, my team opened up their bag of tricks and presented a skit named #FlipkartSanta. With
'Age of Innocence' as the theme, we represented the various stages of a kid's childhood and the product associated with every age.

So the meet was fun with my fellow blogger friends Shaivi Sharma, Priyanka Purkayastha, Ekta Khetan, Jhilmil D Saha, Amreen Shaikh, Geeta Sridhar and Sujata Tawde. As always, it was great to meet them again.

And as a token of remembrance of the meet, we got to keep the plush toy of Chhota Bheem from his upcoming movie - Chhota Bheem and the Himalyan Adventure, due release on January 8, 2015.

With this I wish all my readers a very Merry Christmas! 

Friday, December 18, 2015

Your Child's Career Planning- Are you on the same page as your child?

Once we become a parent, when someone asks us the best moment in a parent’s life, we would most probably say the day our child was born. And some years down the line, if you were asked what the next best moment in your life is? You would most probably say, the day you saw your child well settled in life.

And as parents, you would want nothing but the best for your child. Be it a shiny new toy, the best clothes, the best schooling, the best locality to live in – you will desire all the best things in life that you can afford for your family. And you always strive to do the best. Even when one fine day your child comes to you and tells you that he/she wants to become an Astronaut. You smile and say to your little one, to keep dreaming that dream and that one day you will make it happen for them, come what may. Your child continues to pursue on their passion and dream of becoming an astronaut one day when he grows up.

But have you thought about the best higher education for your child yet? Have you started planning for the finances for your child’s education? Did you #DoYourHomework for your child’s future?

Is your version of being future ready for your child’s higher education a mere education loan?

These and more questions were addressed through an interesting exercise for the new investor education awareness campaign called #DoYourHomework by Axis Mutual Fund.

A while back, I was invited to Axis Mutual Fund’s Blogger’s Meet at Axis House, Lower Parel in Mumbai to do my homework for my child's future.


About the Exercise:

The spacious room where the meet was hosted, had lined up six pairs of easels with their backs to each other.


Parents and their children were invited over and were asked to paint what they thought their child wanted to be when they grew up. Likewise, their children were asked to paint what they wanted to be when they grew up.




When they were done, their paintings were displayed for all to see.



Through the results, parents realised how different their opinion of their child’s ambition is from their child in most cases.
Through this experiment, parents realised whether or not they were on the same page as their child when it comes to their child’s aspirations.

In conclusion, I came to understand that children of this generation have the complete freedom to choose the career of their choice and keeping this in mind for my child - though I will undisputedly support it emotionally - I’ll have to also support it financially as well.




Try it out for yourself!

In case you found this interesting, just try this exercise with your child. You might just be surprised by the results!

After reading this post, you can head to the #DoYourHomework micro-site and explore the fun side of doing one’s homework with story books, colouring books for your kid and the #DoYourHomework calculator for parents.

Alternatively, you can also download the Homework App on your mobile.

You and your spouse work hard day in and day out. Now is time for your money also work hard for you. Get started on planning for your child's future, because it's is never too early!

All the best! 



Thursday, December 17, 2015

Book Review: The Bestseller She Wrote - Ravi Subramanian



Book Title: The Bestseller She Wrote
Author: Ravi Subramanian
Pages: 391  
Genre: Thriller/Drama
Price:   Flipkart: INR 266 | Amazon: INR 180
Publisher:  Westland Ltd

Prior to reading this book, I have read and reviewed ‘God is a Gamer’ by the same author. In my opinion, it was a great read. So I was naturally inclined to read this book as well.  But it was slightly different from the genre of his earlier books - fast paced thrillers. This time, author Ravi Subramanian decided to take a shot at romance thriller kind of genre. And he does well. 

A combustible cocktail of love, betrayal and redemption reads the by-line. And so with trepidation, I delve into the book.



One look at the book cover and one would get a hint of the story and the eventual dalliance that would unfold in the book. The cover is nice, with snapshots of the book’s trailer and is designed by Think WhyNot.

Coming to the story of the book, in short the book is all about Aditya Kapoor's life as a bestseller author how on meeting Shreya Kaushik, a bull-headed opportunistic overambitious IIM Bangalore (also Ravi Subramanian’s alma-mater ) graduate, puts his personal and professional life in turmoil and promises to wreak havoc and irreparable damage in his life. How Aditya tries to put back the pieces and find redemption is what the story is all about.

Initially, a couple of chapters down, it felt like a page out of an author's life and more so perhaps akin to a semi-autobiography. This is proven by references to real life authors like Ashwin Sanghvi and his book Private India (an attempt at cross selling, perhaps?) and even BlogAdda’s Nirav Sanghavi! And even a backhanded mention of a certain author who is concentrating more on judging Bollywood dance shows over his writing. Very cheeky, Mr. Subramanian!

Overall, the story is a potboiler, with the right mix characters, conversations, twists and turns.  The chapters are short and engross the reader, making it difficult to put the book down.

The book also gives a sneak peek into a writer’s life and in a way guides the reader of the process of writing, editing, publishing and marketing the book. For a novice writer like me- who wants to understand the nuances of the publishing world- it is like a blueprint.

There are some gems like: "A lottery gives you a better chance at success than getting a book published."

“The vestiges of the past, unless buried, will always keep cropping up and impact relationships”
“Without these bookstores, there will be no books, and without books, there will be no culture”
“In relationships, particularly those that are adulterous in nature, the first time is always the most difficult. That’s the point in time when one’s conscience makes its presence felt the most and people are consumes by regret. Once that bridge is crossed, regret is often forgotten”

All in all, this book is well written like his earlier books, Ravi Subramanian keeps the reader engaged throughout without prematurely revealing the suspense.
Special thanks to BlogAdda for sending me an author signed copy of this book!

You can take a look at the book’s trailer:





I am reviewing ‘The Bestseller She Wrote by Ravi Subramanian as a part of the biggest Book Review Program for Indian Bloggers. Participate now to get free books!
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